CES 2020: Audio-Technica introduces the noise-cancelling ATH-ANC300TW – its most advanced set of truly wireless earbuds

January 7th, Consumer Electronics Show 2020, Las Vegas – Audio-Technica is introducing its most advanced set of truly wireless earbuds, the noise-cancelling ATH-ANC300TW. These premium, no-compromise earbuds combine the convenience and comfort of a truly wireless design with high-quality audio engineering and noise-cancelling technology.

The ATH-ANC300TW harbours the company’s innovative QUIETPOINT hybrid technology to eliminate ambient noise. Each earbud contains two microphones (one behind the driver and one inside the duct tube) which pick up environmental noise. A high-precision digital processor then reduces unwanted sound, allowing the user to focus on the clear, crisp audio from music, podcasts, movies or calls, even in the noisiest of environments.

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Using the Audio-Technica Connect mobile app and its three presets – Airplane, On-the-go and Office/Study – users can tailor the noise-cancelling effect for their current environment. The app also allows users to check battery life, control playback, select preferred codecs and assists in the location of the earbuds if they become separated or lost. Elsewhere a quick tap of the housing activates a hear-through function, so the sounds and voices around you can be heard – ideal when listening for important announcements or holding conversations.

Designed to deliver a best-in-class listening experience wherever you are, the ATH-ANC300TW feature 5.8mm diamond-like carbon coated drivers for enhanced accuracy and faithful audio reproduction. To ensure the audio quality is not disrupted Audio-Technica has also placed the active noise-cancelling microphones on the sound conduit, allowing high frequency sonics to be transmitted without loss. This structure maintains noise-cancelling whilst also optimising audio performance.

These truly wireless earbuds are designed for comfort and convenience, with controls located on each earbud for easy access on-the-move, while it arrives with four silicone eartip sizes to ensure a secure in-ear fit and strong noise-isolation. Audio quality during calls has also been enhanced by using Qualcomm® Clear Voice Capture technology that delivers gentle ambient noise reduction for improved clarity during conversations.

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Battery life runs to 4.5 hours on a single charge with noise-cancelling activated, with an additional 13.5 hours available via the compact charging case. Its IPX2-certified water resistant rating allows use in most wet weather conditions.

The ATH-ANC300TW features the latest Bluetooth® 5 wireless technology, making it compatible with the high-resolution aptX™ audio codec, multi-pairing functionality and SCMS-T supported devices that protect content transmitted over Bluetooth®.

It also offers Qualcomm’s efficient TrueWireless™ Stereo Plus*, enabling the user to stream from a compatible mobile device directly to both earbuds simultaneously – a setup which reduces both latency and power consumption.

The Audio-Technica ATH-ANC300TW will be available from May 2020, priced at £209/$249/€249

To see and hear these new products please visit Audio-Technica at CES: Las Vegas Convention Center, South Hall 1 Ground Level, Booth #20648

*Qualcomm TrueWireless™ is a product of Qualcomm Technologies, Inc. and/or its subsidiaries.

*Requires a smartphone/device that is compatible with Qualcomm TrueWireless function.

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